powerblog

Why Relevant Content is Essential for Your Drip Campaign

Posted: May 18, 2017By: Renee Chemel

There’s been a lot of buzz lately around drip campaigns. Even for people and businesses who consider themselves seasoned e-mail marketers, the whole automation thing can be a little daunting. At words that sound like they belong in the kitchen sink to the mix? Well it all just seems a little too crazy. Whether we’re […]

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How to Win the Ad Blocker War

Posted: May 11, 2017By: Dileep Thazhmon

The online advertising war has ratcheted up substantially in the last few weeks, with two big announcements that are no doubt keeping publishers awake at night. Within days of one another, both Google and a team of Princeton and Stanford University researchers issued potentially crushing blows to online advertisers and the publishers who depend on […]

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