In 2018 we conquered challenges and climbed to new heights. Check it out! We look forward to the new year and all it has in store for us, and you too! Get in touch and learn how we can make 2019 the best year yet!
As an online publisher, you’ve always been lead by a simple truth: More ads mean more revenue. Some of you have understood this quite literally, cramming every available space with flashing ads that keep up with users everywhere they go. Indeed, ads offer great revenue potential but only if there are people to see them. […]
Seasons greetings InsiderInbox friends! During this season of celebration and giving, we’re sharing a special treat with you, our insiders. This month, we’re chatting with Todd Lebo, CMO and partner at the research-based marketing firm Ascend2. In addition to Ascend2’s custom marketing surveys for clients, Ascend2 also surveys thousands of marketing thought leaders to find […]
Greetings from the PowerInbox Team! We’ve taken a bit of a break from our InsiderInbox, but we’re back with a very special guest. Our friend Jake Burle, VP of Sales at Keywee, has been in the publishing and adtech business for over 10 years. Formerly with LiveIntent, he’s now become not only a PowerInbox customer, […]
The term “fake news” seems to be everywhere these days. It’s popularity skyrocketed in the past couple of years, especially since the current US administration and its outspoken president stepped in. But before we delve deeper into the issue, let’s get one thing straight: Fake news is not new and it’s not going away. The […]