Idea Flow

Let the Ideas Flow in Software Development

Posted: March 12, 2018By: Andre Dublin

Working remotely comes with many challenges. There are issues with collaboration and time management. And of course battling distractions and sometimes even time zone differences. Today there are tons of tools available to help with collaboration – like Google Hangouts, Git, Slack, Jira, etc. However, how do you substitute face-to-face encounters? Having remote teammates makes […]

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Five AdTech Trends

5 AdTech Trends To Watch

Posted: March 11, 2018By: Renee Chemel

While it’s true that twenty five years ago we may have expected greater technological advances by this year (think flying cars, and robot companions), strides have definitely been made. From Tesla’s self-driving cars, to innovations in social media, to advances to robotics, the needle is being moved forward, just not as quickly as we had […]

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AMP Ready

Google’s AMP for Email Validates Relevance & Future of Dynamic Email

Posted: February 28, 2018By: Jeff Kupietzky

Despite the drumbeat of some who keep insisting that email is dead or dying, Google has taken a major step to validate its relevance and solidify the future of dynamic, engaging email as a mainstream medium. As an early Valentine’s Day gift to publishers, the company launched its new Gmail Developer Preview of AMP for […]

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Getting Groovy

Getting Groovy with Ready API

Posted: February 12, 2018By: John Kuempel

Welcome to our new monthly techie blog… Ready API is a web service testing suite produced by SmartBear. It started out as a single product, SoapUI and allowed users to write tests for SOAP-based web services over ten years ago. It has a feature-rich UI that allows you to write many tests without the need […]

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InsiderInbox with the Incomparable Brian Carroll

Posted: February 8, 2018By: Renee Chemel

Greetings Inboxers! What a whirlwind it’s been over the last few months. We celebrated our AdServer’s 1-year anniversary, and some record-setting milestones for our business—all of which is thanks to you, our loyal customers. We’re grateful to be a part of your business, and for the opportunity to help you achieve your goals! Speaking of […]

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MarTech and AdTech

Adtech and MarTech – Good Buddies

Posted: January 26, 2018By: Renee Chemel

AdTech and MarTech: two hot button words in the advertising/marketing space backed by new approaches, concepts, and tools that are reshaping how businesses make money. They’re very different, but also exceptionally complimentary. And if there were a Facebook profile to represent their relationship, the status would certainly be #itscomplicated. The key distinction between advertising and […]

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We Broke Records in 2017!

Posted: January 11, 2018By: Renee Chemel

2017 has been a fantastic year for us here at PowerInbox. As we prepare our 2018 plans, we are taking a few steps back to see all that has been accomplished over the last 12 months. Many new faces have been added to the team as well as new users, functions, and changes in our […]

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Help Your Audience Achieve their New Year’s Goals with Dynamic Email

Posted: January 5, 2018By: Renee Chemel

Somehow another year has passed—again! While it’s easy to get stuck on everything that didn’t go well in 2017, focusing instead on plans for the year ahead is much more productive. In early January, people are squarely in New Year’s resolution mode, but often aren’t sure where or how to start. Quite often people take […]

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5 Reasons to Include Video in Your Email Newsletters

Posted: December 28, 2017By: Renee Chemel

Guest Post by Josh Wardini People tend to have a very short attention span (about 8 seconds by some estimates), so it is no wonder that video is doing so well as a marketing technique in making the best of those precious few seconds. Why does video work so well? First, people can get what they […]

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Make your emails intergalactic

Make Your Email Campaigns Intergalactic!

Posted: December 21, 2017By: Renee Chemel

A long time ago in a galaxy far, far away…people didn’t have Smartphones, laptops, or even desktop computers. It was a period of slow communication. Rotary phones only later to be replaced by portable phones, and then later still replaced by…pagers (yes, pagers), didn’t relay messages in lightsaber speed. Kids played the Oregon Trail on […]

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